Statmark Group

Strategic Alliances

with market research firms in every country of Latin America

Our clients

includes companies from a variety of origins, as well as Fortune 500 companies and market research firms worldwide

StatMark specializes in the development of a range of market research solutions suited to answer many of the typical strategic and tactical issues marketing departments face on an ongoing basis. We design and implement custom design studies to fulfill each client specific need and branded research studies conducted with a multi client base, in one or more countries simultaneously.

We recommend the research technique that best helps to answer each issue, within the uniqueness of the target population, covering the following scope of research services:

Qualitative Research studies
To gain initial information on consumers behavior when previous consumer information is scarce. We frequently apply:

	Focus groups
	Mini focus groups
	In depth interviews

Quantitative Research studies
We apply the following types of data collection techniques depending on consumer profile, product category and environment:

	Face to face interviews: in households, businesses and by mall intercept
	Telephone interviews
	Self administered interviews
	Mystery shopper technique
	Web surveys